Enhance Your Ad Investments Using End-to-End Analytics

Many companies invest in online ads, but how many of them understand what are their returns on these investments? End-to-end analytics helps to measure the effectiveness of spendings on online ads and make budget decisions based on data.

Why Performance Testing is so Important for your Site and App

Pre-launch performance testing is important and should be high on the priority list of every site and app. Failure to carry out load testing can leave your website or app vulnerable, slow or at risk of crashing. You can spend months designing, building and marketing your site and app but if you don’t carry out load testing and stress testing then you risk losing customers, capital, and your online reputation.

How Much Does it Cost to Build a Mobile App Prototype

To stand a fighting chance in the highly competitive mobile app market you need to create a prototype. There are numerous advantages of launching a mobile app prototype before the final product. Building a mobile app prototype first will give you a better understanding of the market for your app idea, give you invaluable feedback from users to improve your product and prep for full launch, and save you time and money in the long run.

7 Mobile Apps Improving Business Processes

Mobile apps have changed the way we consume products and services. Our expectations as consumers have adapted to new technology and in turn changed the way companies are doing business. The sharing economy revolution and shift in consumer behavior have allowed businesses to reach new customers, change their processes, alter their organizational structure and discover new ways of carrying out tasks.

7 Industries Ideal for Adopting the Uber Model

The mobile app industry is booming. Browsers and search engines are losing their share of the market as consumers are turning more and more to mobile apps for connecting directly with the services or goods they want to get their offline hands on.

The Cost of Developing an App Like Uber

The sharing economy is booming and the race to create an apps like Uber is on every entrepreneur and startup’s to do list. Just about everybody wants to make an app like Uber and adapt the on-demand platform to different industries.

7 Questions to Answer before Building another Uber-like App

Without a doubt designing and making an app like Uber is an attractive business. Apps can make their developers a lot of money. Even free apps with in-app purchases can be a profitable business if your app has enough downloads.

9 Mistakes When Launching Uber-like App

Every startup entrepreneur wants to design an app like Uber and make it big in the sharing economy but very few do. In total there are more than 4 million apps available to download but you’ll probably struggle to name more than 15 and only use 6 to 10.

So you have got Uber for X startup idea. Where should you start?

It is estimated that by 2018 a mere 0.01 percent of mobile apps will be a financial success. That’s a frightening margin for failure.